5 Best Gifts And Flowers Multi Vendor Marketplaces In India
Gifting never goes out of trend. Getting flowers and gifts on birthdays, anniversaries and many such occasions is always a lovely idea. Isn’t it? And the best thing is that now you don’t need to roam around the roadside flower and gift shops anymore. It has become way too easy with online gift stores.
But have you ever wondered that this sweet gesture can be a huge market opportunity too? Even today, more than 80% of flowers sold in India are by the local florists and roadside vendors. Well, no wonder, there is a huge scope to open a multi vendor marketplace of your own to sell gifts and flowers online.
If you are also setting your eye on an online gifting niche, let us help you with the top 5 players in this industry. Learn from their success stories before you start writing your own.
5 Top gifts and flower multi vendor marketplaces in India
1. Ferns N Petals
This is one of the largest online shops that started way back in 1994. Sounds too early to enter into this market. Right? But initially they started only with gift items like cakes, authentic chocolates, exquisite chocolates etc. And now, they have become a full-fledged online gits marketplace for flowers, personalized gifts, and much more. As of 2019, the company enjoys a huge retailer network of 320 outlets across 120 cities.
2. 1800 Flowers
1800 flowers have started with flower and gift delivery services with a strong florist and gift shop network. Soon, the company tasted the success and started offering a multitude of options including cakes, wines, food baskets, chocolates, home décor, and much more.
3. Teleflora
Teleflora is a hyperlocal ecommerce company that deals with a wide range of products for different occasions. The company is specialised in offering the flowers and bouquets that are well-categorized by occasions. It also offers everyday deals that allow customers to pick expert florists and a price of their choice.
4. FTD
Being established in the year 200, FTD has positioned itself as an exquisite multi vendor marketplace. It deals with exotic bouquets, flower arrangements, and personalized gifts. The company has a huge network of florists.
5. Bloomex
This company has started its business as a local flower shop and soon after realizing the online business opportunity, it has expanded into an online model. Bloomex offers freshest flowers at affordable prices and quick delivery options. It also offers quality gourmet gifts, sweets, corporate gifts, and more.
So, now you know how the online gifts and flower delivery services are gaining pace in the industry. The rapidly changing culture, busy lifestyle, and increasing convenience is leading consumers to shop almost everything online. Don’t wait anymore to catch this trending wave before it is too late to enter into the market.
If you also want to create a multi vendor marketplace to sell flowers and gifts online, an ecommerce platform is the one-stop solution. It can create, market, and grow your online store and take your business to the next level.
Must-have features of online marketplace platform
1. Quick vendor registration to grow your seller base
An online marketplace grows in proportion to its number of sellers. More the number of sellers, greater the business profits. If you have noticed, all the top 5 online gifts marketplaces have a huge seller network and are looking forward to growing their network even more. So, this shows the importance of sellers and their convenience for your business success. A quick and easy registration process allows the sellers to be at ease and start selling on the marketplace without any hassles.
2. Integrated logistics for quick deliveries
Gifts are always supposed to be delivered on time. So, delivery is one of the key ingredients to the success recipe of gifts and flowers multi vendor marketplace. So, this feature is very important for ecommerce platforms too. If the platform has well-integrated logistics, it ensures a streamlined delivery process and satisfied customers. Some of the must-have logistics features include scheduled pick-ups, real-time tracking, dedicated delivery boy module, discounted shipping.
3. On-the-go mobile experience
Online gifts and flower shopping can be done anywhere, and on any device because you really don’t need a special occasion for a sweet gesture. Right? When most of the online shopping happens on mobile, you also need to offer a mobile-first approach for your online marketplace. Choosing a platform with mobile-friendly experience is definitely in the list of must-have features. In fact, it will be cherry on the top if you get an oomph factor of PWA experience to provide a native-like experience to your customers.
4. Personalized and automated marketing
Personalization is the key to excel in the hyperlocal ecommerce market, especially when you are dealing with online flowers and gifts. For example, if a customer always buys a specific set of flowers, they will be super happy to see a personalized coupon for those flowers when they login to their account. This is the magic of personalized and automated marketing features of ecommerce platforms. Choose a multi vendor marketplace platform that can provide personalized pricing, special coupons, device or user group-based discounts, and many more advanced marketing tools to improve sales.
5. Hassle-free and secure online payments
No one wants their loved ones to pay for their own gifts? When most of the customers buy online gifts and flowers with prepaid options and get them delivered at doorstep. So, this feature becomes very important for an online gift marketplace. Choose an ecommerce platform that offers multiple payment options and is highly compliant with the secure online payment guidelines.
Start an online marketplace to sell gifts and flowers today
If you are already inspired by the success stories of top players in this industry, there is no better time to start a marketplace of your own. Gone are the days when people used to gift only once or twice in a year. Today, people look forward to enjoying, celebrating, and giving gifts to spread more love and happiness around.
Choose a trustworthy platform to build your multi vendor marketplace to sell gifts and flowers online. Check for the list of must-have features before you take the final call for your online business. If you want to quickly explore all of these features by yourself, schedule a free trial of your online store now.
